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3030 рубConglomerate Rock: The Music Industry's Quest to Divide Music and Conquer Wallets
David J. Park Conglomerate Rock argues that while it is becoming easier to see and hear artists from a handful of transnational corporations, access to music is becoming more dispersed, expensive, and difficult to acquire. The music industry is creating a new distribution infrastructure by dividing access to exclusive releases through different subscription services, hardware, and new media like audio DVDs in order to maximize profits.
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3200 рубDon't Go to the Cosmetics Counter Without Me
Paula Begoun, Bryan Barron Paula Begoun has been reporting on the beauty industry for more than 25 years. Loved by readers and feared by corporations, she has earned the name of "Cosmetics Cop" for her thorough, authoritative investigations of beauty products and her fierce consumer advocacy. From drugstores and home shopping to department stores and catalogs, Begoun reviews all of the major cosmetic and skin care lines product by product - more than 30,000 in all. Regardless of the price tags, there are good and bad products in almost every line, and with the turn of a page, readers receive concise reviews and fast answers in this comprehensive, totally revised edition. Begoun covers product websites, efficacy, and whether claims such as youth extension are accurate. Individual chapters are devoted to best products, a cosmetic ingredients dictionary, and animal testing. A user-friendly rating system makes finding items worth trying a snap.
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508 рубFun Inc.: Why Games Are the 21st Century's Most Serious Business
Tom Chatfield "Fun Inc." is a guide book to the gaming industry, written by one of the industry's leading analysts. In the United States in 2007, the gaming industry was worth over $18 billion, while the second-biggest consumer of computer games - Japan - added $7 billion to a global total of almost $50 billion. It's the fastest growing media business in the world, and one of the very few industries that seem destined to resist the credit crunch. It's a powerful and dynamic industry and, in commercial terms, one worth understanding given that the gaming industry's innovations present a great opportunity for businesses to better understand both their workers and their clients. Tom Chatfield's helpful and knowledgeable guide to the games industry can help us decide what is worth preserving, what we may wish to change, what to avoid and what we should really be afraid of.
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7474 рубMissouri Investment & Business Guide (World Strategic and Business Information Library)
USA International Business Publications -
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7414 рубNew Jersey Small Business Assistance Handbook (World Strategic and Business Information Library)
USA International Business Publications -
Постоянная ссылка → New Jersey Small Business Assistance Handbook (World Strategic and Business Information Library)