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813 руб(GET FREE PUBLICITY) How to Use Newspapers and Magazines for Public Relations, FreeAdvertising, Internet Marketing, Website Promotion, and Small Business Publicity
George McKenzie An extended conversation between two veteran journalists: former newspaper editor Joan Stewart and former TV reporter George McKenzie. They reveal dozens of tips and strategies for using the print media to get free publicity more believable, powerful, productive and profitable than any advertising you can BUY at any price.
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2809 руб101 Internet Businesses You Can Start from Home
Susan Sweeney, Susan Sweeney C.A. Written for those who want to break away from rigid schedules, unappreciative bosses, and soul-sapping commutes, this book will put prospective Internet entrepreneurs on the road to success. The basics of Internet mechanics and commerce are analyzed and followed by examinations of successful Internet businesses. Providing more than just technical information, this manual is also a guide to prioritizing what the entrepreneur wants to get out of the business and determining what level of risk is comfortable. This method ensures that the business chosen will match the goals and aspirations of the entrepreneur. Each of the 101 business profiles includes promotion techniques to help these start-ups get on the road to success.
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2705 руб2004 Writer's Market Online (WRITER'S MARKET ONLINE)
Kathryn Struckel Brogan, Robert Lee Brewer Get the information you need to get published. It's all online and updated daily! 2004 Writer's Market Online is the most valuable tool available for writers who want to get published. It's easy to see why. Writer's Market Online provides all the benefits of Writer's Market - thousands of market listings with contact information and submission guidelines for more than 10,000 editors who buy what you write - plus, a full year's access to WritersMarket.com. This extraordinary website provides access toa searchable, continuously updated database of every listing in the book, plus hundreds more (including greeting cards & gifts, syndicates, newspapers, and online publications). 2004 Writer's Market Online also provides listings for more than 450 literary agents, plus the ever-popular Submission Tracker. There's no better resource for writers serious about their work.
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1930 руб32 Podcasting & Other Businesses to Open Showing People How to Cut Expenses : Get Higher Quality for Less Money
Anne Hart Book DescriptionHere?s how to start and run 32 businesses that show people how to cut expenses. Use the strategies and techniques to start your own online and/or home-based businesses showing other people how to cut expenses, get more for less money, and find higher quality products and services in hidden or niche markets. Showing people how to cut expenses can be enhanced by the use of podcasting. The Web site, iPod, or other MP3-playing audio listening device for any Web podcast promises mobility of listening. Create or listen to hundreds of lectures, songs, training materials, guide books, infomercials for trade shows, even foreign languages training can be saved in the MP3 file format. Podcast MP3 audio files from Web sites as news, training, or easy listening. Your next step is to develop direct mail copywriting on podcasts or DVDs to show people how to cut expenses. Podcasting is do-it-yourself online radio, which can also be put on disks such as DVDs or...
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5342 рубAdvertising and the World Wide Web (Advertising and Consumer Psychology Series)
David W. Schumann, Esther Thorson, Conference on Advertising and Consumer Psychology 1996 Bloomfield Hil
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1408 рубAffiliate Cash Flow Marketing
David L Hancock Book DescriptionDiscover what it takes to earn a TON of money from affiliate programs. Find out how you can work from home with no inventory, no shipping, and no customer service hassles!
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1669 рубAgent Guru
Lori Robertson-Stoudt A book written for the intermediate internet real estate professional. Agent Guru shows how to get the best out of various online listing databases, employ creative hyperlinking and provides invaluable agent and office website information. The agent will learn about current and future online real estate trends, tour the most successful agent websites and know how to identify the major online players,both friend and foe to the agent.
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3291 рубAgent-Mediated Electronic Commerce III: Current Issues in Agent-Based Electronic Commerce Systems (Lecture Notes in Artificial Intelligence)
Frank Dignum, U. Cortes
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2954 рубAgent-Mediated Electronic Commerce IV. Designing Mechanisms and Systems : AAMAS 2002 Workshop on Agent Mediated Electronic Commerce, Bologna, Italy, July ... / Lecture Notes in Artificial Intelligence)
Book Description This book constitutes the thoroughly refereed post-proceedings of the 4th International Workshop on Agent-Mediated Electronic Commerce, AMEC 2002, held in Bologna, Italy in July 2002 during the AAMAS 2002 conference. The 20 revised full papers presented together with an introductory survey by the volume editors were carefully selected and improved during two rounds of reviewing and revision. The book gives a unique overview of the state of the art of designing mechanisms and systemsfor agent-mediated e-commerce- The papers are organized in topical sections on electronic auctions, negotiations, and electronic markets.
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3298 рубAndrew Rollings and Ernest Adams on Game Design
Andrew Rollings, Ernest Adams How often have you heard "anyone can design a game?" While it seems likean easy job, game ideas are cheap and plentiful. Advancing those ideas into games that people want to play is one of the hardest, and most under-appreciated, tasks in the game development cycle. Andrew Rolling sand Ernest Adams on Game Design introduces both students and experienced developers to the craft of designing computer and video games for the retail market. The first half of the book is a detailed analysis of the key game design elements: examining game concepts and worlds, storytelling, character and user interface design, core mechanics and balance. The second half discusses each of the major game genres (action, adventure, role-playing, strategy, puzzle, and so on) and identifies the design patterns and unique creative challenges that characterize them. Filled with examples and worksheets, this book takes an accessible, practical approach to creating fun, innovative, and highly playable...
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3496 рубAnglosphere: The Future of the English-Speaking Nations in the Internet Era
James C. Bennett
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2372 рубAnytime, Anywhere: How the Best Bricks-and-Clicks Businesses Deliver Seamless Service To Their Customers
Robert Spector Lessons from a dozen market leaders who have mastered the game of multi-channel service. In Anytime, Anywhere , Robert Spector showcases the pioneering efforts of a dozen companies who are now increasing market share by combining the best of both physical and virtual worlds. From Wells Fargo to Powell's Books to the San Francisco Giants, companies in every industry are discovering that "seamless service"--integrating all elements of the customer experience with consistent messages and execution--offers a competitive edge that technology alone can never achieve. Packed with practical advice and colorful, in-depth stories from the front lines, Anytime, Anywhere shows any business how to meet, and exceed, the expectations of customers through all points of contact.
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2311 рубArchitects of the Business Revolution: The Ultimate E-Business Book
Des Dearlove, Stephen Coomber Everything you need to know from these architects of the business revolution: Jeff Bezos, Steve Case, John Chambers, Sabheer Bhatia, Tim Berners-Lee, Matt Drudge, Lee Wozniak, Pierre Omidyar, Vinton Cerf, Scott Blum, Michael Dell, Esther Dyson, Bill Gates, Steve Ballmer, Paul Allen, Shawn Fanning, Andy Grove, Alan Webber, Marc Andreesen, Charles Leadbetter, Scott McNealy, Nicholas Negroponte, Francis Fukuyama, Don Tapscott, Geoffrey Moore, Jim Clark, Diane Coyle, Larry Ellison, Tom Peters, John Nisbitt, Kevin Kelly, Soshana Zuboff .....and many more
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4172 рубArchitectural Issues of Web-Enabled Electronic Business
Nan Si Shi, Nansi Shi, V. K. Murthy Web technologies play a critical role in today?s web-enabled e-Business. A key to success in applying the web-based technologies to the real world problems lies in understanding the architectural issues and developing the appropriate methodologies and tools for designing e-Business systems. The main purpose of Architectural Issues of Web-Enabled Electronic Business therefore, is to provide e-Business professionals a holistic perspective of this field that covers a wide range of topics.
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2058 рубAuctionWatch.com's Official Guide to Online Buying and Selling
Dennis L. Prince, Dennis Price Upon its initial launch in July 1998, AuctionWatch.com established itself as the auction-goers advocate, taking an impartial, in-depth, and occasionally hard-edged approach to the issues and events of the online auction arena. In this book, AuctionWatch.com and Dennis Prince, a regular contributor to AuctionWatch.com, provide you with tips and tactics that you can reference easily and apply without delay before, during, and after an auction. Each chapter of the book features a general introduction to thespecific topic at hand and then proceeds to serve up a generous and appropriate number of easy-to-use tips laid out in a logical, linear progression. The Official AuctionWatch.com Tips and Techniques Guide will be of greatest immediate use to the seasoned auction-goer. Although it caters to online auction buyers, it also focuses on tips and tactics for medium and high volume sellers. It is presented in an easy-to-use, immediately applicable format that promotes more efficient and...
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